Saturday 31 December 2011

Facebook reaches 300 million mobile users milestone



Christmas was awesome for Facebook, with the social network surpassing 300 million mobile users milestone, according to Enders Analysis analyst Benedict Evans.
But that’s not all, the Facebook data also suggest that Android overtook Apple in terms of daily usage, although the historic figures still show an iOS dominance. Perhaps more interesting, BlackBerry is still pretty popular, possibly reflecting their “popularity with teenagers in some countries.”
Based on Evans’ figures, 70% of mobile users and 30% of all users now use apps to access Facebook.
The way I see it, most smartphone users rely on Facebook apps to do their cyber-schmoozing while on the go. Those with iOS and Android device probably lead the way, consider mobile apps for those two platforms rock. As for the feature phone users – I guess they are the ones accessing the social network from the mobile web. What do you think?






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